Systems Analyst · Real Estate Broker · Commercial Expert

Hi, I’m Gonzalo Puche. I build software people use every day.

Full-stack developer in Rosario, Argentina. I design and build custom websites, systems and apps for any industry — from a CRM for real estate agencies to QR ordering for bars or a complete sports app. Tell me your idea and we’ll make it happen.

6
platforms in production
1,000+
brokers in the community I founded
13 years
leading the Real Estate Forum
GFI® · Grupo Foro Inmobiliario: Platform + AI-powered CRM
GFI® · Grupo Foro Inmobiliario · Platform + AI-powered CRMSee project →
Today on DEPOR-MASTER

Today: 849 sporting events on the schedule

About me

An uncommon mix: business and technology

I’m Gonzalo Leandro Puche. I work every day as a real estate broker at Mario Puche Propiedades, and I’m also a systems analyst and full-stack developer. That double perspective means what I build solves real problems, because I live them first-hand.

In 2013 I founded Rosario’s first Real Estate Forum, a community of more than 1,000 licensed brokers that I still lead. For it I built GFI, a platform with a CRM, a property portal and artificial intelligence.

Outside real estate I build my own products around things I care about: football, cars, hospitality and tools to look after family. All of them are live and in use.

City
Rosario, Santa Fe, Argentina
License
Real Estate Broker — COCIR No. 106
Degrees
Systems Analyst · Commercial Expert
I build
Websites, SaaS systems, apps and AI automations
Projects

Everything I’ve built that’s up and running

Not mockups: these are platforms in production. Expand each one to see everything it does.

Platform + AI-powered CRM

GFI® · Grupo Foro Inmobiliario

Live

The professional platform of Rosario’s first Real Estate Forum — a community of 1,000+ licensed brokers that I founded in 2013 and have led for 13 years.

Community founder · Built the entire platform

See everything it does (9)
  • Real estate CRM: listings, deal pipeline, contacts, viewings, key tracking, mandates with alerts, shareable presentations and e-signature.
  • Broker-to-broker matching engine: listings and buyer requests are matched automatically, with urgent requests and natural-language search.
  • Public property portal with AI search, map, comparison, price-drop alerts and SEO pages per neighborhood. Every broker gets their own website.
  • Built-in AI: listing descriptions, social posts, comparable-based valuations and data extraction from floor plans and PDFs.
  • AI agent on WhatsApp Business that answers inquiries.
  • Sync with KiteProp, Tokko and Propia; publishing to MercadoLibre, Zonaprop and Argenprop; Google Calendar scheduling.
  • Market observatory: price per m² by neighborhood and daily portal tracking with a weekly report.
  • Community: synced COCIR registry, license verification, events, courses, library, job board and marketplace.
  • Public API and its own MCP server to connect with other systems.
Next.jsReactTypeScriptSupabaseVercelClaude AIWhatsApp Business API
Rental management SaaS

URBIX PRO®

Live, used by real agencies

Multi-company system for Argentine agencies that manage rentals: leases, collections, owner payouts, accounting and tax in one place.

Design and development

See everything it does (9)
  • Properties, owners, tenants, guarantors and leases, with each agency’s data fully isolated.
  • Automatic rent adjustments by IPC, ICL, CER and CAC, with indexes pulled daily from the Central Bank and expiry alerts.
  • Bulk monthly billing, receipts with three due dates, late fees, delinquency tracking and payment plans.
  • Owner payouts with tax breakdown and automatic payment orders.
  • Running balances, chart of accounts, journal and balance sheet.
  • AFIP electronic invoicing with CAE, VAT ledger and CITI.
  • Condominiums: fees, reserve fund and budgets.
  • Tenant and owner portals with an AI assistant that answers what is owed, when it is due and how much the rent will rise.
  • AI that imports leases from PDF and drafts inspection reports from photos; 25+ documents generated automatically (leases, receipts, legal notices).
Next.jsReactTypeScriptSupabaseVercelClaude AIAFIP WSFE
Ordering system for bars & restaurants

Pedilo Ya!

Live

Guests scan the table QR code, order and pay from their phone; waiters, bar and manager work together in real time.

Own product · Design and development

See everything it does (8)
  • QR menu, table ordering, split bills and takeaway.
  • Payments with Mercado Pago (link and QR on the waiter’s screen), bank transfer and tips.
  • Waiter panel with floor map and delay and low-stock alerts; the bar sees the live order queue.
  • Shift closing, weekly and monthly reports, tips per waiter, cost and margin per dish, time-based pricing.
  • Reservations, loyalty program and a translated menu for tourists.
  • Menu importer from PDF and ARCA electronic invoicing (in certification).
  • Works offline as an installable app; Android version ready for Google Play.
  • Almost 1,000 automated tests plus end-to-end tests that run against production.
Next.jsReactTypeScriptSupabaseMercado PagoPlaywright
Complete sports app

DEPOR-MASTER

LiveToday: 849 sporting events on the schedule

All sports in one place: live scores from 799 competitions in 141 countries and 15+ sports, with stats, news, a schedule with TV channels, predictions, fantasy and alerts. Focused on Argentine football and Rosario.

Own product · Design and development

See everything it does (9)
  • Live scores from 799 competitions in 141 countries, with lineups, player ratings, referee, heatmaps and shot maps.
  • Multi-sport: football, basketball, tennis, rugby, volleyball, hockey, handball, futsal, women’s football, F1, MotoGP, touring cars, golf, boxing, MMA, esports, MLB and the Olympics.
  • Fixtures, standings, relegation averages, top scorers, cup brackets and a results simulator.
  • The national team: FIFA ranking and call-ups. Transfer market, injuries, referees, most valuable squads, derbies and on-this-day.
  • Daily schedule with the TV channel for every match and Google / Outlook Calendar sync.
  • Configurable notifications: goals, red cards, penalties, lineups, a 15-minute heads-up and a daily recap.
  • Prediction game with private leagues among friends, scorer fantasy, fan trivia and MVP voting.
  • General and per-match chat, player comparison and sync across devices.
  • AI-written match previews and recaps.
JavaScriptVercel FunctionsSupabaseClaude AIWeb PushPlaywright

I also built

Health & daily-life planner

Recuérdame

Live · beta

Built for older adults and their families: medication, appointments, medical history and reminders, with large text and a simple mode.

See everything it does (9)
  • Medication with multiple schedules, reminders that insist until a dose is marked, and refill alerts based on stock.
  • Automatic alert to a family member or caregiver when a dose is missed.
  • Health: doctors, appointments, medical history, prescriptions with expiry, health diary and a printable emergency card.
  • Family: members, birthdays, shared data and an “I’m OK” check-in.
  • Home & money: expenses, shopping and home and car maintenance.
  • Maps, public-transport card, news from 20+ Argentine outlets and an offline mode.
  • Entertainment: music, radio, movies, audiobooks and about 15 traditional Argentine card games.
  • A retro section with classic games playable in the browser.
  • Classic cars: a catalog of 21,000+ cars since 1886, with spec sheets, photos, filters by make, country and year, and a car card game.
Fan platform for Newell’s Old Boys

NOB Un Sentimiento

Live

Everything about Newell’s Old Boys in one place: live matches, history, stats, news and a fan community.

See everything it does (8)
  • Next match countdown and live tracking of goals, cards and substitutions.
  • Fixtures, standings, averages and top scorers updated automatically.
  • News gathered by an AI agent and moderated before publishing.
  • “Leproso AI”: an AI chat about the club.
  • Community: fan chat, polls, gallery and fan clubs, all moderated.
  • Full history: legends, titles, records, timeline and encyclopedia.
  • Around 30 themed games: predictions, ideal XI, sticker album, crosswords and more.
  • Youth, reserve, women’s football and futsal.

Custom tools

Automations and internal tools I use day to day.

Customer bot for Mario Puche Propiedades

Searches the agency’s listings, books viewings, takes inquiries and notifies the agents.

Python · Telegram

AI property finder

Searches Zonaprop, Argenprop, MercadoLibre and other portals and builds a list ready to send to a client over WhatsApp.

Node.js · Claude AI

PC Doctor

AI tech diagnostics for PCs, phones and smart TVs: runs safe checks and explains the problem in plain language.

Node.js · Claude AI
Services

What I can do for you

Any idea, in any industry. You tell me what you need and we think it through together.

Websites

Fast, modern sites for your business, venture or personal project — built to be found on Google and to get people to reach out.

Ask on WhatsApp →

Custom systems & apps

Software built around the way you work: management, bookings, billing, orders, inventory or whatever you need. Works on desktop and mobile.

Ask on WhatsApp →

Automation & AI

WhatsApp and Telegram bots, documents that generate themselves and AI applied to repetitive tasks.

Ask on WhatsApp →
  1. We talk

    You tell me what you need and I point you in the right direction.

  2. Proposal

    Clear scope, timeline and price. No fine print.

  3. I build

    You see progress along the way and we adjust as we go.

  4. Delivery & support

    I leave it running and stay available afterwards.

Experience

Background and education

  1. Real Estate Broker

    Mario Puche Propiedades · Rosario

    Sales and rentals, property management, valuations and service to owners and tenants.

  2. Founder & coordinator

    Grupo Foro Inmobiliario (GFI) · 2013 – present

    Created and lead Rosario’s first professional community of licensed brokers, with more than 1,000 members.

  3. Full-stack developer

    Own products and client work

    Design, development and launch of 6 web platforms: CRM, rental management SaaS, restaurant ordering, and health and sports apps.

Education and licenses

  • Systems Analyst
  • Licensed Real Estate Broker — COCIR, License No. 106
  • Commercial Expert (Perito Mercantil)

Technical skills

Frontend
React, Next.js, TypeScript, HTML/CSS, Tailwind
Backend & data
Node.js, Express, Supabase, PostgreSQL, Python
Infrastructure
Vercel, Railway, PWAs and Android apps (TWA), Playwright testing
AI & automation
Claude, Gemini, WhatsApp and Telegram bots, scraping, document generation
Download CV (PDF, Spanish)

Got an idea? Tell me about it

A website, a system, an app or something you don’t know what to call yet: tell me what you have in mind and we’ll shape it together. The first conversation is free.

Build your inquiry in 30 seconds

Pick the options and you’ll get a ready-to-send WhatsApp message.

What do you need?
What industry?
When do you need it?
Send on WhatsApp

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Gonzalo Pucheonline

Hi Gonzalo, I saw your website.